Testing Your Business Idea


Wednesday, October 6th 

12:00 p.m. - 3:00 p.m. EDT 


The Idea Napkin is a tool to help identify and focus on the important elements of a business idea. It's a one-page overview that articulates the idea for both the entrepreneur and their future customers. With this tool, you can create your elevator pitch and really focus on the value your business will deliver. This session will discuss the best approach for the Idea Napkin and explain how to use it when testing your business idea. 

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